Have you heard of “I Love Mall”? 3 partners are launching the first 3D online of Brazil. ” I Love Mall” an online, 3D mall aimed mainly to high income women. Perhaps a good opportunity for Danish companies that looking opportunities. Check more below:
I Love Mall, a new online mall has capacity for 720 shops including fashion, design,services and will be presented to the Brazilian market next week. The differential of this online mall, for the others existent in the market, is he possibility of seeing your goods in 3D. I Love Mall wil be the first online mall of the world to use a 3D E-commerce platform. For the first year the owners forecast 220 shops working and revenues of R$15.000.000 million.This technology is being developed over the last 8 years by Antonio Mesquita. Overtime, he was able to hire several professionals with different set of skills.
The virtual mall is an initiative of a private equity fund, Malltech and from 3 other partners: Sergio Waib, Ricardo Abdo and Carolina Leonhardt. The technology used in the mall will allow customers to wander thorough shop corridors, to see windows as if the consumer was present in a shoppin mall. The shops have 3D facades respecting the visual identity of each branda and the technology used will allow shops to embed publicity campaings,videos and photos.The target are high income women.
Shop owners will have two options. If they already have an online operation, then a link can redirect them to “I Love Mall’s” operation.If a shop owner needs support in an online environment, I Love Mall will cover it.
This is an example of another emerging Brazilian techy company. Surely there are opportunities for Danish companies willing to provide some type of technology that could add value for this mall.